Archives for October 2013

Win Sunday Night Slow Jams on CD!

Sunday Night Slow Jams Wal-Mart

Sunday Night Slow Jams…the CD! Now available at Wal-Mart!

It’s here…the most request Sunday Night Slow Jams…on ONE CD! Hand-picked by R Dub!, Sunday Night Slow Jams features 13 amazing Sunday Night Slow Jams classics:

K-Ci & JoJo – All My Life
Immature – Never Lie
Georgio – I Don’t Wanna Be Alone
Jodeci – Stay
Tony! Toni! Toné! – It Never Rains In Southern California
New Edition – Can You Stand The Rain?
Bobby Brown – Rock Wit’cha
Ralph Tresvant – Do What I Gotta Do
Boyz II Men – End Of The Road
Case – Missing You
Jodeci – Come & Talk To Me
DeBarge – Let’s Chill
Sisqo – Incomplete


Why a CD? Why not just download the music?

There’s something special about a well-put together CD. The packaging, the insert, the notes, the graphics…a special message from R Dub! inside. Downloads are nice…but now and then there’s that special album that comes along that just deserves to be purchased in the physical form. This is it. Supplies are limited…so pick up this collectors’ CD before it’s gone. Available at Wal-Mart.

ENTER TO WIN HERE:


R Dub! signs deal with Wal-Mart, Thump, Universal Records

Sunday Night Slow Jams CD

Sunday Night Slow Jams–the CD–to be carried in-stores

OCTOBER 25, 2013, SAN DIEGO, CA  —  Sunday Night Slow Jams creator/host and Fusion Radio Networks president, R Dub!, has signed a deal with Thump Records and Universal Special Products that rolls out a new line of “best-of” Sunday Night Slow Jams CDs available at Wal-Mart and walmart.com.  The deal marks R Dub!’s first partnership with the retail giant and the timing is no coincidence–hot off the heels of his prime-time television debut on ABC’s Shark Tank, the Wal-Mart deal was just one of a string of post-Shark Tank slam dunks for Dub.

<< RELATED STORY:  DUB IN DEEP WATERS:  TALES FROM THE SHARK TANK >>

R Dub! said, “We’ve had tremendous growth this year, expanding the show into dozens of new markets.  Now, with our music available in every Wal-Mart in the country–every Slow Jams fan, in every city can enjoy the music.”

Adding to the inevitable question–why not just download the music–R Dub! responds: “There’s something special about a well-put together CD. The packaging, the insert, the notes, the graphics…there’s even a special message to Slow Jams listeners inside. Downloads are nice…but now and then there’s that special album that comes along that just deserves to be purchased in the physical form. This is it.”

R Dub! hand-picked each and every song on the album–songs he said, “were the most request on Sunday Night Slow Jams over the years…these are the songs that touch peoples lives.”

The project was produced by Thump Records’ Bill Walker, who worked with R Dub! on assembling the song selections, their order on the CD, artwork and liner notes.

“I’d especially like to thank Bill Walker and the whole team at Thump Records for their vision and belief in Sunday Night Slow Jams,” said R Dub!

Sunday Night Slow Jams–the CD features 13 amazing Sunday Night Slow Jams classics:

K-Ci & JoJo – All My Life
Immature – Never Lie
Georgio – I Don’t Wanna Be Alone
Jodeci – Stay
Tony! Toni! Toné! – It Never Rains In Southern California
New Edition – Can You Stand The Rain?
Bobby Brown – Rock Wit’cha
Ralph Tresvant – Do What I Gotta Do
Boyz II Men – End Of The Road
Case – Missing You
Jodeci – Come & Talk To Me
DeBarge – Let’s Chill
Sisqo – Incomplete

Supplies are limited…so pick up this collectors’ CD before it’s gone.

Order on-line HERE.

Sunday Night Slow Jams Wal-Mart

Sunday Night Slow Jams…on CD!

Sunday Night Slow Jams CD

Sunday Night Slow Jams…the CD!  Now available at Wal-Mart!

It’s here…the most request Sunday Night Slow Jams…on ONE CD!  Hand-picked by R Dub!, Sunday Night Slow Jams features 13 amazing Sunday Night Slow Jams classics:

K-Ci & JoJo – All My Life
Immature – Never Lie
Georgio – I Don’t Wanna Be Alone
Jodeci – Stay
Tony! Toni! Toné! – It Never Rains In Southern California
New Edition – Can You Stand The Rain?
Bobby Brown – Rock Wit’cha
Ralph Tresvant – Do What I Gotta Do
Boyz II Men – End Of The Road
Case – Missing You
Jodeci – Come & Talk To Me
DeBarge – Let’s Chill
Sisqo – Incomplete  


Why a CD?  Why not just download the music?

There’s something special about a well-put together CD.  The packaging, the insert, the notes, the graphics…a special message from R Dub! inside.  Downloads are nice…but now and then there’s that special album that comes along that just deserves to be purchased in the physical form.  This is it.  Supplies are limited…so pick up this collectors’ CD before it’s gone.  Available at Wal-Mart.

Win one HERE.

Order on-line HERE.

Sunday Night Slow Jams Wal-Mart

Shark Tank UPDATE: R Dub! Hooks Deal!

SHARK TANK SUCCESS:
RADIO HOST R DUB! AND SUNDAY NIGHT SLOW JAMS WIN BIG WITH NEW DIGITAL SPONSOR AND NEW AFFILIATES
 

– New Affiliates Added Coast-to-Coast in the Week Following “Shark Tank” Appearance –

R Dub Slow Jams Jackson

R Dub! with Jackson & Associates – photo by Tanya X Leonzo

OCTOBER 22, 2013, BURBANK, CA — Benztown Radio Networks announced today that nationally syndicated radio show, Sunday Night Slow Jams, has a major new sponsor, legal services firm Jackson and Associates Law Centers, as a result of the show’s exposure on the October 11th episode of “Shark Tank” on the ABC Television Network. Bakersfield-based Jackson and Associates contacted the show’s creator and producer, R Dub!, the Monday after the “Shark Tank” episode aired, and signed a one-year digital sponsorship deal for $75,000 last Friday. Sunday Night Slow Jams is a four-hour weekly radio show that airs in over 70 markets and features Rhythmic and Pop love songs and listener dedications called “Oral Expressions.”

Jackson and Associates will sponsor Sunday Night Slow Jams’ digital initiatives for one year, including www.slowjams.com, the launch of the new Slow Jams App, Slow Jams’ streaming and social media platforms, texting campaigns and dedication and request telephone lines and digital entry submissions.

Sunday Night Slow Jams also welcomed a bonanza of new affiliates in the week following R Dub’s “Shark Tank” appearance, including: KKWD-FM, Oklahoma City (Rhythm); WWZY-FM, Jersey Shore (Hot AC); and KKBB-FM, Bakersfield (Rhythmic AC).

<<< RELATED STORY: DUB IN DEEP WATERS – TALES FROM THE SHARK TANK >>>

R Dub!, Sunday Night Slow Jams Host and President of Fusion Radio Networks, said: “Being one of 40,000 applicants to appear on ‘Shark Tank’ was a dream come true for me! The opportunity to market the Slow Jams brand to 6.5 million potential new customers and meet the Sharks while appearing on one of my favorite television shows was one of the best experiences of my life. I’m so happy that the folks at Jackson and Associates understand the value of the Slow Jams brand and community of listeners across America– and the power and effectiveness of radio. I’m also thrilled to welcome these great new affiliates to the Slow Jams family. I’d like to thank all of our radio station affiliates and program directors, my partners at Benztown and Compass Media, and our listeners, whose belief in the show makes Slow Jams successful, book after book.”

R Dub Shark Tank gets deal

R Dub! with Jackson & Associates – photo by Tanya X Leonzo

Steven Thompson, Firm Administrator/Attorney for Jackson and Associates, said: “We’ve been fans of R Dub! and Sunday Night Slow Jams for some time now. After seeing him on Shark Tank, the staff and I got together and realized Slow Jams would be the perfect medium to deliver our message to potential new clients.”

<<< RELATED STORY: DUB IN DEEP WATERS – TALES FROM THE SHARK TANK >>>

Sunday Night Slow Jams (www.slowjams.com) and the nightly version, Slow Jams with R Dub!, feature the hottest love songs from today’s biggest artists. The show comes in different versions and can fit any format. R Dub! created Sunday Night Slow Jams in 1994 at the age of 17, at a tiny AM radio station in the middle of the Tucson desert. Today, Sunday Night Slow Jams can be heard in over 70 cities across the U.S. and around the world. The show is syn1dicated by Benztown Radio Networks. R Dub! also heads up a 24-hour all-Slow Jams channel on the iHeartRadio network.

For more information and to get Sunday Night Slow Jams in your market, visit www.benztown.com/slowjams or contact Masa Patterson at Benztown at mp@benztown.com

R Dub Sunday Night Slow Jams deal
R Dub! with Jackson & Associates – photo by Tanya X Leonzo

Photos from the ceremony:

<<< RELATED STORY: DUB IN DEEP WATERS – TALES FROM THE SHARK TANK >>>

 

 

Dub in Deep Waters…Tales from the Shark Tank

 

R Dub Shark Tank Sunday Night Slow Jams
Swimming with the Sharks
In case you missed it, I was on ABC’s Shark Tank, Friday night, October 11th, 2014, introducing Sunday Night Slow Jams to 6.5 million new people.  No words can ever express how amazing the whole experience was for me.  Appearing on the show was simply a dream come true.  The only way I can describe it: Think of your absolute favorite TV show.  Now picture yourself starring in an episode…where the whole segment is centered around you.  It was absolutely surreal.  Probably the second best day of my life.

Why Shark Tank?
If there’s anything I have learned in my 36 years of existence on this planet, it’s “listen to your mother.”  So two years ago, when my mom told me I should watch a great show called “Shark Tank,” I listened.  I was “hooked” the very first episode.  What an entertaining, yet educational show.  I’m not kissing arse here…it’s a just a damn good show.  In a world of hideous reality programs and silly game shows (Minute to Win It…barf!), Shark Tank provides real life stories intertwined with a “challenge” to get a deal from some really bright and witty investors, and what comes through the screen is nothing short of magic.  After watching my first season, I decided to apply.

Getting in The Tank
After watching a full season of Shark Tank and seeing a ton of “food” items (spreads, cookies, cakes, etc.) I figured the only reason I might have a slim chance to get on the show, was because my business was completely different than anything that has ever been on Shark Tank before.  My mom didn’t “get it,” but being in the entertainment industry, I knew the value of something different. I applied on line.  There was a note on the website explaining that 40,000 entrepreneurs apply every year and that they couldn’t guarantee a personal response to every applicant.  I had nothing to lose.  I filled out the online forms and pitched my “business” the best way I could, in under 200 words.  I must have made a million edits before I clicked “submit.”  This was such a longshot.  Click.  Submitted.  I forgot about Shark Tank in a few days.  On with my life.

The call
I will never forget “the call.”  I was doing a live broadcast from LEGOLAND on the radio.  When I answered the unknown call and was greeted by “Heather” from Shark Tank, my heart took off like a racehorse.  We had a ten minute phone interview and she notified me that she’s “moving me on to the next level,” would be sending paperwork for me to fill out, and that I needed to send in a video to Shark Tank, pitching my product.  I had work to do.  Needless to say it was hard concentrating on that afternoon’s broadcast.

The video
This was my chance.  I was now getting looked at by the producers of the show…I had to wow them.  I called up a local film crew and started sketching out my presentation.  This couldn’t be boring.  It had to be nothing less than fantastic.  I didn’t have much time either…about a week.  I had a lot to do.

The Brian factor
I had to make my presentation standout.  I mentioned in my initial application that I could bring a “celebrity” endorser on the show with me.  The casting folks told me they liked that idea and suggested I incorporate him into the audition video–even if it was just a “picture” of him, or a cut-out…or a Skype session.  Nope, that wasn’t good enough…I had to do it big.  Before I knew it, I was rolling up to Brian McKnight’s ginormous mansion in Los Angeles.  He answered the door in his sweats and invited me and the crew in.  Was this really happening?  Needless to say, the video came out amazing.  Things were feeling good.

 

Brian McKnight Shark Tank R Dub Slow Jams
The journey to Shark Tank
I’ll spare you the boring details…but the next three months consisted of a ton of paperwork, then more paperwork.  And multiple calls and interviews with the producers of Shark Tank.  I had now been officially “handed off” from the casting department to the producers of the show.  Very exciting.  Except that I was constantly reminded that I wasn’t yet “guaranteed” to get on Shark Tank.  There was still a chance I could be “eliminated.”  I developed my opening “pitch” and practiced and practiced.  And practiced.  And practiced some more.  When I was done, I practiced again.  There could be zero room for error.  After two and half months of gut-wrenching suspense, I was given my film date.  Holy crap.  This was really happening.

Preparation
The practicing continued.  Every waking moment I found myself rehearsing my spiel.  Over and over again.  I kept messing up.  I couldn’t get it right.  I took it one sentence at a time, until each was memorized.  Then I had to dive into my business’s financials.  And memorize them.  Let’s just say I wasn’t the best bookkeeper.  Then I came up with a million potential questions the Sharks might ask–and how I would answer each one.  This was probably the toughest challenge–since I was dealing with the unknown.  There was a million questions they could ask.  Did I have every scenario and possibility covered?  It was nerve-wracking.  Like trying to memorize a dictionary…there was just “too much.”

Go time
On Friday, July 15th, I found myself, along with Brian, at Sony Pictures Studios, going over my pitch with the producers of the show.  I didn’t realize what a huge production this all was–600 employees worked on this one TV show alone.  Fascinating!  Me, and a group of other entrepreneurs, got an official–and very detailed–briefing from the legal team and the producers of Shark Tank.  Clay Newbill (Mark Burnett’s right hand man) and other big names were breaking it all down for us.  I gazed on at it all in wonderment, just taking it all in, and listening more intently than I have ever listened to anything in my life!  I wanted to get this right.  This was national TV.  There was no room for error.  6.5 million viewers and forever on YouTube…make a mistake and it would be around forever.  I had to nail it.  But my biggest fear…being clowned by the Sharks… If you’ve ever watched Shark Tank, you know the Sharks can be absolutely brutal.  They’ve made people cry; made fun of, belittled, embarrassed and downright “destroyed” dozens of “want-trepreneurs” on national TV.  Going on the Shark Tank was a gamble.  I could absolutely become one of “those” losers–belittled on national TV.  I’d never live that down.  So I practiced more.  I role played with friends and co-workers, and asked Mom to “test me” and act like a Shark and ask me tough questions.  The day before my shoot I played out the show in the living room of my friend’s family, as they all took on roles of the Sharks and lobbed questions at me.

 

Brian McKnight Shark Tank R Dub Slow Jams
In The Tank
Monday, July 18th will go down in history as one of the most monumental days of my life.  I remember being in the hotel lobby with all the other hopeful entrepreneurs.  I met the “Mango Mango Mango” girls among others.  We exchanged stories and wished each other luck, as we were shuttled over to the studios at 7AM.  My God this was really happening.  The next two hours were a whirlwind.  I remember getting my makeup and hair done in a trailer with Brian, meeting Garrett (his product was “Scan“), trying my best to eat a granola bar (I was too nervous to eat), and overall just having to pinch myself multiple times.  Was this really happening???  The moment I’ve dreamt about for so long?  I this really about to go down?  Soon I was at the set…a giant, and I mean GIANT building, the size of an airplane hanger–the actual Shark Tank set was inside, walled off in the middle of the big structure. Was I nervous?  Yes!  But my excitement trumped my anxiety.  I was in this to have fun!  My two goals: 1) To get on the show and make Sunday Night Slow Jams famous, and 2)  To not be made a fool of.  These Sharks can be mean!!!  As an avid viewer of the show, I knew the two most important things were: not to be arrogant/cocky, and “know your numbers!”  I was ready. Okay, now I am nervous.  It really kicked in as I stood out side the famous “entrance” to the Tank–those two doors that lie at the end of the massive hallway leading into the tank.  As they yelled “Quiet on the set!” and started counting down, I felt my knees shaking.  The wardrobe lady ran her lint roller up and down my jacket.  I squinted and tried to peer through the crack in the two doors to see what was happening on the other side.  It was time.  5, 4, 3, 2, 1…no turning back now!  The doors swung open and I walked right in–overthinking every step as I approached the Sharks. I started with my pre-rehearsed “pitch” that included Brian McKnight, and that went perfect!  I had practiced and practiced it–probably over 1,000 times.  I was so afraid I was going to trip up.  If I fumbled even one word, I would have considered it a failure, but I got through it, without missing a beat.  The Sharks loved Brian.  When his song ended…the beat down commenced!  Nah, it wasn’t that bad…

 

Shark Tank R Dub Slow Jams
The next 44 minutes was amazing.  But a blur.  You saw only six minutes of Sunday Night Slow Jams on Shark Tank after the edits; but good Lord, I was in front of the Sharks for 46 whole minutes!  (***SPOILER ALERT***)  And although I didn’t get a deal, I had a blast!  It was so fun to be able to converse with the Sharks back and forth.  They took a LOT of cool parts out of the taping.  They had to–for time–it’s TV, I get it.  But some really cool parts were chopped, including me giving Lori an old school Slow Jams “mix tape!”  I joked with Daymond about the fact that I used to wear Fubu, and Robert told me a story about his radio days, and his show “Sunday Night Jazz” program.  It was freakin’ cool.   Every second of it.  I discussed the digital side of Slow Jams (streaming, slowjams.com, our trademark, etc.) and most importantly, I defended RADIO.  The Sharks never clowned me (thank God!) but they did slam radio.  I came to radio’s defense every time–but my rebuttals were cut out in the edit room.  I’m not mad–it’s TV, it’s reality TV, it’s entertainment.  I get it! Actually, you could say I actually breathed a sigh of relief as each Shark said, “I’m out.”  You have to understand, I really was deathly afraid of being made fun of on national TV.  They can be cruel!!!  So as each Shark passed on the deal, I secretly was really thankful that I made it through the presentation without being pulverized.  I really wasn’t mad at all!   I succeeded. Before I knew it, we were saying our goodbyes and walking back down the hallway.  Wow.  What an experience.

Waiting
They film 150 pitches.  Only 100 make it to air.  There was a 1 in 3 chance that my episode might not even make it on!  I didn’t really talk about it to many people.  But inside I was jumping up and down like a little kid for the next three months.  I was told if my segment was chosen I would be notified two weeks in advance.  Season 5 started September 20th.  No call yet.  Would my piece be chosen?

I’m on!
I actually saw my episode in the TV listings before I heard from Shark Tank!  “A San Diego DJ pitches his idea for a syndicated radio show featuring love song dedications with the help of singer Brian McKnight.”  It was on! Our segment actually took the lead in all the TV guide listings and cable DVR episode summaries.  Super exciting.  The Friday before my episode was to air, things really got exciting, as a clip of me was featured in a promo for next week’s show. In the next few days, dozens of articles about the episode began to appear online.  That just got me more pumped up.  Here were a few:

The Examiner
Radio Facts article
Shark Tank Success
Radio Syndication Talk
All Radio News Just Elementary

I also did a dozen interviews on morning radio across the country.  DJs had me on their shows to talk about my experience in the Shark Tank and help promote the show.  Even one of my DJ idols growing up had me on his show…incredible!  ABC even assigned a publicist to me!

 

 

Friday, October 11th, 2013
I will never forget this date…the date I appeared on national prime-time TV.  ABC.  6.5 million viewers.  I had to turn my phone off and stay away from the internet at 6PM…didn’t want any of my East Coast friends to spoil the show for me.  I mean, I know how it “ended,” but had no idea how the show was going to be put together, packaged and edited.  I was so curious and excited…I wanted to be surprised and see it for myself without any idea of how the whole thing presented. So we had a little viewing party at work.  We all met in the conference room at 8:30pm for pizza and beer.  No one knew the outcome of Shark Tank yet…it was a mystery to everyone but me.  There was a viewing party in Tucson…I wished I was there!

 

Tucson R Dub Shark Tank
9PM came quick!  They ran a really cool promo at 8:55pm promoting the night’s episode and it was all about my presentation…wow!!!  (the promo is included on my youtube video, before the show)  Then the show started…I was first up.  It was awesome.  What can I say?  Watch the video for yourself.  I thought it came out great.  Brian is the man!!!   As I noted before, they edited the bejeezus out of the segment–but that was to be expected.  And though I didn’t get a deal, the Sharks thankfully did not clown me, my business or my product.  And really, that’s all I had wished for.  It was a big gamble being on TV and opening myself up like that.  But I got to present Slow Jams to millions, Brian did a killer presentation, and we weren’t insulted.  Mission accomplished.
.



After Shark Tank
I stayed up ’til 3AM that night.  Just reading all the emails, text messages and social media posts.  It was an absolute avalanche!  My website was overloaded.  My voice mail full.  It was awesome to hear from old friends, and strangers alike.  A lot of people wanting to “sell me” something!  It was neat.  Many people I know sent me “sympathy” messages, like my cat died or something!  “So sorry it didn’t work out.”  The smarter folks “understood” the “win” was the free one million-dollar, six-minute Sunday Night Slow Jams infomercial on prime time television. Lots of press that Monday morning!
Business Insider  / FMQB  /  The Mouth  /  RadioInfo

Perhaps the biggest post-show win was being on the cover–my mug–on the main page of hulu.com!  The first thing you saw that next day on Hulu was me and Brian…tens of millions of people around the world…all seeing ME!  Wow!

 

HULU LEAD

 

Haters Gon’ Hate
Surprisingly, there weren’t that many haters.  Mostly just trolls on the Shark Tank facebook page.  I actually was sad at this comment below…racism still exists.

 

Hater's Gon' Hate!
Radio Fires Back
The consensus in “the industry” was that “radio” got dissed.  Many radio trade magazines quoted Mark Cuban and Mr. Wonderful’s comments about radio “sucking” and being a bad investment.  During the taping I fired back and defended radio, but those rebuttals didn’t make the cut.  I felt bad that “radio” took the brunt of the abuse on the show and my “defense” of our industry wasn’t aired.  On Friday, October 18th, I woke up to “An Open Letter to Mark Cuban,” front and center on all the radio industry websites.  Sun Broadcast Group CEO Jay Bailey checked Mark Cuban publicly.  It was great.  You can read the letter HERE.  A week later, I was still in the spotlight.  This Shark Tank thing was really working out!

<<<  RELATED STORY – BROADCAST CEO PUBLISHES AN OPEN LETTER TO MARK CUBAN  >>>

Aaaaaaaaaand…boom goes the dynamite (R Dub gets deal!)
Besides getting a ton of new station affiliates the week after Shark Tank, a record deal (Slow Jams compilation) with Wal-Mart and Universal Records, and a ton of new connections–I got my deal…my 75k!  That following Monday I received a call from a law firm that saw Shark Tank, looked into my show, and decided to present me with the money I asked the Sharks for.  This scenario was even better: instead of having to give up any equity, I was given the $75,000 in exchange for an annual sponsorship on Sunday Night Slow Jams.  Strictly advertising.

 

R Dub Slow Jams Jackson
“We believe in radio.  It’s worked for us before and we have no doubt that with R Dub!’s  national exposure, it will work for us again—this time, in a whole new dynamic—bigger and better than ever.”

-Steven Thompson, Jackson & Associates

<<<  RELATED STORY: AFTER THE SHARK TANK – R DUB! HOOKS DEAL!  >>>

And then there was Wal-Mart!
Days later I was blessed with the opportunity to sign a deal with Thump Records and Universal Music that would put my new Sunday Night Slow Jams CD in every Wal-Mart in America and walmart.com.  Overnight, Sunday Night Slow Jams became available in every city in America.  Truly a dream come true!

Sunday Night Slow Jams CD
<<<  RELATED STORY:  R DUB! SIGNS DEAL WITH WAL-MART, UNIVERSAL RECORDS  >>>

I’d like to thank…
The entire staff at Shark Tank, ABC and Mark Burnett Productions, especially Heather Holden, Kate Ryu and Chris Shelcroft.  Those guys/gals are awesome.  Producer Clay Newbill and everybody at Shark Tank…they were all so nice!  Thank you for giving me one of the most incredible experiences ever!  Thanks to Paul Miller who helped me with my pitch, advised me, helped coordinate Brian’s appearance and even went with me.  What a good guy!  And how could I forget BRIAN!!!  Brian McKnight–thank you!  Seems like yesterday I was buying your CDs as a sophomore in high school.  Now we’re friends?  Wow!  Thank you for your kindness sir.  Thanks to the staff at Benztown: Dave Denes, Masa Patterson, Chris Johansing, Lisa Dollinger and the whole crew.  And of course all my friends, family and listeners!  Too many to name…but thank you so much for all your support!  It means the world.

*** WATCH R DUB ON SHARK TANK HERE ***

An Open Letter to Mark Cuban…

 

Jay Bailey Sun Broadcast Group Inc

A Message To Mark Cuban from Sun Broadcast Group CEO Mark Bailey

On a recent episode of your ABC reality series, Shark Tank, you were presented with an opportunity from syndicated radio host, R-Dub. A 10% stake in his network radio show, “Sunday Night Slow Jams”, for an investment of just $75,000. R-Dub’s show is heard on almost 70 stations around the country and has been on the air for over a decade. Every weekend he talks to people in love, people that are hurt or sad, people that have a great celebration to share or people just looking to unwind, and he plays for them a song that connects them more deeply to their moment. Mark, you and I have never had the pleasure to meet, and as a young entrepreneur who has owned my own businesses since I graduated from high school, you are someone I have always admired for the unique and innovative investments you make, but your response to this offer was one that, in the absence of any one else in my industry being vocal, I simply couldn’t let go unchallenged. I urge you to read on and reconsider your opinion about the true potential of this form of media that I, and passionate people all over this country, give their lives to each and every day.

Following R-Dub’s offer, you said, “syndicated radio is a horrible business.” Fellow Shark, Kevin O’Leary, added that, “the radio market as an investment sucks.” With respect, I couldn’t disagree more. I believe your opinion is based a flawed model. See, when I got into radio as a 17 year old kid, it was because of how the medium connected to MY life. I woke up, and put the radio on. I got to work, and put the radio on. When I worked in the yard, or on my car, or laid on the beach, I put the radio on. And during each moment where that radio was on, it was scoring my life and adding a deeper, emotional layer that affects me even still to this day. There’s not one person reading this, that hasn’t felt the same way. When a song comes on, whether through the radio, or new media like mobile or digital, it takes them back to a place and time as if they were right in it again. Sometimes it’s happy, sometimes it’s sad. It reminds them of a family member no longer with them, dancing at a party when they were kids. It takes them back to that moment on the beach with their first love. It sends a rush of emotion over them and takes them to the day they drove their baby home from the hospital. See, THAT is the power of radio and to me, being able to grow that experience is the best investment man could ever make.

<<<  RELATED STORY:  DUB IN DEEP WATERS…TALES FROM THE SHARK TANK  >>>

I don’t blame you completely for your opinion about radio. So many in our industry have simply lost their way. Somewhere along the way that personal touch, that unafraid approach to programming gave way to stockholders and corporations worried more about what’s safe and tested, and less about how they can truly create a better, more intimate connection to the lives of those listening. Rather than create a way to drive people TO the radio, they build every mobile and digital tool to drive people AWAY from it. “If you don’t want to listen on the radio, it’s ok…just listen here, or here, or here.” What they forget is, circling all of our heads right now are airwaves that we are fortunate enough to have access to. Airwaves that only WE can use to get to your ears right now. To connect to you and score your life’s soundtrack. See Mark, I believe there is an incredible value to what we have here and what we can do if young, innovative thinkers are allowed to take chances and have the support of others that are simply bold enough to think different with them. For the last five years, I’ve been quietly building my syndicated radio network on the principals that we CAN be great again. We believe that radio just need better, interactive, personalized content that connects more directly to those we reach. It’s not about how many we reach, it’s about deeply we connect with them. I strongly believe a “smaller” show in smaller markets or with fewer stations that personally connects and interacts with their audience has greater value than some bulky show that by just shear mathematic manipulation has more “audience”. Somehow that’s the measurement lately. Just own big stations, keep your expenses low, and the basic math will make the Boardroom happy. Don’t worry about the listener…”they’ll always be there”. What they’re forgetting is that their content is falling of deaf ears. And the younger those ears get, the more drastic the problem becomes. Kids, parents, grandparents…they all need a soundtrack. They all WANT a soundtrack. They want to be entertained. They want to be spoken TO. They want to join in. They want to feel personally connected to their content. I believe that with some very different ideas and a very different way of thinking about our industry, they can be. And for you and Kevin O’Leary, I believe radio can indeed be something that you’d be proud to be part of.

So, call me. Better yet, come see me, and the people that give their lives to radio every day. Give us 10 minutes to talk to you about why radio IS and always will be a great investment, if we just get back to the basics.

As for R-Dub…I’ll use my closing lines to say way to go, my friend. The people listening to you every week need that connection. They want that feeling that you give them when you listen to them and play a song to score their life, so keep it up.

Sincerely,

Jay Bailey Slow Jams

 

 

 

Jay Bailey
CEO
Sun Broadcast Group, Inc.

 

 

Response from R Dub…

Thanks Jay.  I was so appreciative to be one of 40,000 applicants to make it on Shark Tank–I really did have the time of my life.  To be able to market my product to 6.5 million potential new customers, and meet the Sharks–I’d do it all over again.  Although I didn’t appreciate the bullying of our great medium that is radio, I was ready for it.  Unfortunately, my valid and quick responses to each of the Sharks’ slams on radio were edited out, for dramatic purposes, and didn’t make the final cut in the editors’ room.  I expected this and I get it; it’s a reality TV show, after all–all about drama.  No sour grapes here.

So I thank you, for bringing up all the points that didn’t make the final edit.  Critics have always said “Radio is dead,” ever since the television was introduced, and after every new technology thereafter.  But “we” survive…and thrive…as we continue to adapt and connect.  And it’s people like you who make be proud to be a “radio guy.”

Thanks,

Yours Truly, R Dub!

 

 

R Dub!
Radio Lover

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Oklahoma City, OK – WiLD 104.9FM

Slow Jams WiLD 104.9

After attempting to get Sunday Night Slow Jams in Oklahoma City for almost ten years–it finally happened!  A big thanks to Cisco and the crew at WiLD 104.9 for brining Sunday Night Slow Jams Night Slow Jams to Oklahoma City!

This is the ORIGINAL Sunday Night Slow Jams show…accept no imitations!  Would you please update your facebook status, send out a tweet, and text all your friends–and let ’em know that Sunday Night Slow Jams is on WiLD 104.9?  I’d really appreciate it!

Thanks OKC…and I’ll see you Sunday!

Are we friends on facebook???  Go HERE!

Los Angeles, CA

Sunday Nite Slow Jams R&B Power 1490

Join R Dub! at The Other Venice Film Festival, for the screening of his movie, A.M. Mayhem: The Story of Tucson’s Power 1490!

Synopsis: The long-awaited, tell-all documentary narrating the history of Tucson’s first Hip-Hop radio station, Power 1490. From its inception and debut year on the air, to the height of its success, to the station’s demise and format flip – that until now had gone unexplained – A.M. Mayhem is the movie that addresses all the unanswered questions and dives into the juicy details of one special A.M. radio station that brought hip-hop music to Tucson, Arizona, when no one else would. Hear no-holds-barred accounts of the Power 1490 vs. KRQ radio war from the people who fought on the front-line, listen to lost clips of Power broadcasts and get the full story on why Power 1490 disappeared without a trace.

The 411…
What:  The Other Venice Film Festival
When:  Saturday, October 12th – 12noon
Where:  The Love Shack Film and Arts Center – 2121 Lincoln Blvd  Venice, CA 90291
Why:  Because you wanna see a cool movie about the station where Slow Jams began…see the trailer below!
RSVP:  At our official facebook page

For more info on A.M. Mayhem, Power 1490, or to order the DVD, visit: www.power1490.com

San Diego, CA

Give Loev Tour Slow Jams Sunday Jamz

R Dub! is your hosts for The Give Love Tour presented by Magic 92.5!  Sunday night, November 10th at Valley View Casino Center in San Diego, CA!

Starring Frankie Beverly featuring Maze!  The Whispers!  And Howard Hewitt!

The focus of this event is to give genuine appreciation for active and non-active Veterans who have served our country. The event will be offering a free dinner to veterans and their families. Non-perishable food will be collected for misplace veterans and their families.

Buy a ticket, support a vet! Each ticket purchase funds a free dinner for Veteran and their families. Veterans will get free admission to enjoy all of the festivities at the “Give Love Tour”.

To purchase tickets, visit: www.givelovetour.com

The Give Love Tour challenges the community to say thank you when you see Veterans on the street.

Get Slow Jams with R Dub! on YOUR station!

I want Slow Jams!
WELCOME SHARK TANK VIEWERS!  So you want Slow Jams???

You came to the right place…

If you are a RADIO STATION that is interested in getting Sunday Night Slow Jams on the air, click HERE.

If you are a fan of Slow Jams who wants to know where/how to listen to Sunday Night Slow Jams, click HERE.